Yasmina Ibragimova, Founder & CEO of Yamoratti
Yasmina Ibragimova, also known online as Miya Muratta, is a pioneering digital entrepreneur, creative strategist, and one of Uzbekistan’s youngest female innovators to make an international impact. At just 20 years old, she has already carved out a reputation as a force of vision and execution, blending creativity with business strategy across digital platforms and ventures.
She began her journey at the age of 12, becoming Uzbekistan’s first cosplay blogger. Over time, she evolved into a lifestyle content creator, building a community of over 214,000 followers drawn to her authentic storytelling and creative perspective. Her years of experience led to a deep expertise in influencer marketing and campaign strategy, culminating in high-profile collaborations with global brands such as Coca-Cola, Garnier, Elemis, and Erborian. These partnerships helped establish her as one of Uzbekistan’s most influential digital creators.
At 17, Ibragimova launched an innovative IT project that brought museums into the metaverse—an ambitious fusion of culture and technology. The initiative garnered significant recognition, providing her team with the opportunity to present directly to the Presidents of both Uzbekistan and Turkey. This milestone affirmed her role not just as a creator, but as a leader.
Seeking to expand her impact, she relocated to London, where she founded Yamoratti, a full-service advertising agency built for bold, forward-thinking brands. Under her leadership, Yamoratti has become known for crafting visually powerful, emotionally resonant, and culturally relevant campaigns. The agency offers a wide range of services including influencer marketing, 3D and CGI production, creative direction, social content, web development, media buying, and brand storytelling.
Yamoratti was co-founded with her sister Sofiya Ibragimova and creative partner Akhror Toshkanov—both specialists in 3D/CGI production—as well as Jalol Mirislomov, a software and web development expert. Together, the team merges creativity, technology, and cultural fluency to help brands authentically connect with Gen Z audiences.
For Ibragimova, Yamoratti is more than a business—it’s a movement. It stands as proof that ambitious young talents from Central Asia can lead on the global stage and build purpose-driven companies. One of her core missions is to grow an international community of women entrepreneurs and to inspire others by showing that women from regions like Central Asia can lead, innovate, and thrive in the global marketplace.
